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Job Description
| JOB RESPONSIBILITIES | |
| Creates an effective annual brand activation plan for all the activities to be performed in each account with detailed time line. | |
| Builds and maintains a calendar of brand activation events (campaigns, health days,…….etc) | |
| Prepares the contracts between the company & the accounts including the sales target for each account & all the activities to be performed in this account. | |
| Manages all the marketing activities for the selected brands in the assigned accounts according to the contract. | |
| Manages all the POS activities through either the beauty advisors or outsourced company | |
| Coordinates with the product managers to set the marketing activities through the marketing budget of each brand | |
| Coordinates with the digital marketing department in all the issues related to the accounts’ digital platforms. | |
| Follows-up & facilitates the execution of the activities in the contract from the POS team. | |
| Builds and maintains long-term trusting relationships with the accounts’ KOLs | |
| Responsible for the achievement of the sales target in the contract of each account | |
| Monitoring & reporting the competitors’ activities in the market | |
| Chooses the appropriate marketing activities from the different available tools such as (health days, shelf renting, shelf talker, ads in magazines, light boxes, c-thru,………..etc) according to the agreement with the account. | |
| Maintains consistency and highly visible presence of the products in the assigned accounts | |
| Assists in identifying growth opportunities for client sales and marketing initiatives. | |
| Supports in the development and execution of the trade and shopper marketing strategy, | |
| Keeping the business up to date with the latest activation tools and trends | |
| Applying the company policies and work for achieving its goals according to the ethics, rules & regulations. | |
| Performing any other task assigned by the direct manager related to the field of work. | |
Job Requirements
| EDUCATION / EXPERIENCE | ||
| Education | : | Bachelor degree |
| Computer Skills | : | Excellent MS office & internet browsing |
| Languages | : | Very good English & Arabic (written & spoken) |
Ideal experience
| : | 2 years’ experience in same position in a reputable company 5 years’ experience in trade marketing in a reputable company Excellent leadership skills Excellent relation with the KOLs in the pharmacies & pharmacies management specially in the chain pharmacies Excellent planning & time management skills |
