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Job Description
- We are searching for a highly-creative Brand Manager- Digital. In this position, you will be responsible for all aspects of our digital marketing.
- Your duties will include planning, implementing, and monitoring our digital marketing campaigns across all digital networks. Our ideal candidate is someone with experience in marketing, and social media management. In addition to being an outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
Job Description:
- Develop performance marketing campaigns across a range of channels such as paid search, Facebook / social media ads, re targeting, display, and affiliate programs
- Creative social media platform content regarding marketing plan that promote a company and its products and/or services.
- Monitor SEO and web traffic metrics and ensure integration between social media campaigns and the website and/or landing pages
- Identify new channels and opportunities for growth and test their effectiveness
- Supervise generating, editing, publishing and sharing daily content (original text, images, and videos) that builds meaningful connections
- Build and execute social media strategy through competitive research, platform determination, bench-marking, and messaging and audience identification.
- Develop, implement and manage multiple social media platforms, including Facebook, YouTube, Twitter and LINKEDIN.
- Analyze and report on data related to content performance
- Identify the latest trends and technologies affecting our industry.
- Work with Google, Facebook and agencies to determine areas of opportunity and drive customer acquisition improvements through constant optimizations
- Work closely with the rest of the internal team as well as external partners to optimize online content and improve conversion rates
- Collaborate with other departments (customer Service, Sales, Technical support) to manage reputation, identify key players and coordinate actions
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Work with your team to brainstorm new and innovative growth strategies.
- Oversee and manage all digital projects.
- Create, oversee, and execute brand positioning & marketing strategies aligned with marketing manager.
- Grow sales and measure performance & Developing ideas
Job Requirements
Job Requirements
- Master‘s degree in marketing, MBA is preferred
- Experience +7 years in a digital marketing or advertising position.
- Up-to-date on the latest trends and technologies in digital marketing.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Intimate understanding of traditional and emerging marketing channels
- Outstanding communication and interpersonal skills.
- Ability to think creatively and innovatively with excellent analytical abilities.
- Budget-management skills and proficiency
- Professional judgment and discretion that comes from years of experience in the field
- Familiarity with the latest trends, technologies and methodologies
- Industrial background is preferred
