Job Details
Skills And Tools:
Job Description
| Location: | Aswan |
| Reporting To: | Communications and Policy Manager |
| Duration of contract: | 6 months |
| Type of Employment: | Full Time |
| |
Background
Om Habibeh Foundation (OHF) is implementing a five-year skills development initiative in collaboration with Canadian and local partners in Aswan Governorate. The Aswan Skills Development Program (ASDP) is focusing on strengthening the quality and range of vocational and technical training programs, as well as professional development programs available to young women and men in Aswan Governorate.
The ASDP aims to improve the knowledge and services available to young women and men as they transition from education or under/unemployment into training and from training to work or entrepreneurship. ASDP will build on the success of Om Habibeh Foundation’s Continuing Education Centre (CEC), which since its inception in 2010, has become a leader in English Language and IT training in Aswan.
Position Objectives:
The Marketing Officer is expected to ensure high visibility of the project, paying high attention on the marketing aspects of all ASDP activities and guaranteeing the targeted group involvement and inclusion throughout the project cycle, initiating innovative approaches, and building rapport with different agencies and media representatives. The incumbent is responsible for content building in different communication formats, in print and online and s/he will be reporting to the Communications and Policy Manager of ASDP who designates, monitors, and approves all the outputs carried out by the Marketing Officer.
Main Responsibilities:
Communications
- Organize and implement social mobilization sessions that increase the enrolment of the targeted beneficiaries in different ASDP activities.
- Reach out to media representatives, ensuring high visibility of the program, providing adequate content, statements, press releases etc.
- Under supervision of the Communication Manager, Organize and implement needed marketing activities and events for ASDP.
- Work with relevant vendors (photographers, designers, etc.) to produce quality advertising materials.
- Provide a monthly online media analysis, including social media analysis.
Social Media
- Manage and update the official Facebook page of the ASDP/OHF to increase demand and drive youth involvement in ASDP different activities.
- Create and implement social media campaigns aiming at generating traffic and outreaching the targeted group.
- Generate and lead interactions on social media and act as the online community manager for ASDP social media platforms.
- Plan with the different units which stories to produce, and which projects to highlight in social media.
- Prepare weekly social media plan based on the Communication Strategy.
Market Analysis
Contribute to the marketing, Communication and policy strategies implemented by the Communication Manager through suggesting valid tactics and strategies that can improve outreach and impact
Job Requirements
Qualifications and Experience:
- A degree in the field of communication, social sciences, journalism, or any other related field.
- 3-5 years of progressive related experience in the field.
- Excellent organizational, interpersonal and communication skills.
- Practical experience managing and moderating social media platforms, building off of solid understanding of their participants and their community dynamics (i.e. Facebook, Twitter, YouTube, LinkedIn, etc.), and how content of different tools is created and used in different scenarios.
- Experience in managing public events (conferences, seminars, workshops etc.) and coordinating its various offline and online elements effectively.
- Experience in editing, script writing, and movie production is a big asset
- Experience in dealing with freelancer designers, editors, videographers, print houses and marketing agencies to make sure that visibility elements are executed in the best quality possible
- Excellent public relations skills and respectful to culture differences.
- Ability to work under pressure, handling multiple tasks, demands and deadlines with a positive attitude.
- Good command of English and Arabic Languages, speaking and writing.
The deadline to apply to this position is 24 October 2021.
"OHF is an Equal Opportunity Employer and is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all employees and partners to share this commitment."
