Digital Marketing Specialist

Avon -
Sheraton, CairoPosted 3 years ago

128Applicants for1 open position

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Leverage web-site contents and functional effectiveness to support sales and recruitment growth through digital applications and platforms.
Coordinates preparation of launching new releases for existing/New applications, with sufficient test skills to ensure app is at working at best.
Leverage usage of apps and provides comprehensive digital analysis on web site & other digital platforms to derive deeper learning and insights about the user site experience.
Coordinates preparation and implementation of Social Media analytics and activities, special actions and non-standard activities in order to support on-going marketing targets and build Avon brand in a long-time perspective and directing Consumer traffic to the web, generating and converting leads
Support the delivery of digital-marketing strategy for Egypt in line with regional strategy and maximizing local specifics.
Deliver constant brand promotion online
Activate best practices or specific activities provided by Global (and local learnings) and actively ensure they are testing, learning and optimization
Coordinating, designing and executing digital activation projects with focus on key launches in each campaign
Building social media activation to leverage usage of digital platforms
Knowledge of web UI/UX

Education: Bachelor degree with marketing and communication background is preferred.
Experience: at least 3 years of experience.
Other requirements: Fluency in English.
Thorough understanding of standard online metrics and terminology. Knowledge of web analytics tools required, Omniture experience a plus and Micro-level understanding of the online advertising.
Strong ability to organize and coordinate multiple tasks, communicate information in a timely fashion and with the appropriate sense of urgency.