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Senior Digital Media Performance

JUMPPEAK
Sheikh Zayed, Giza
Posted 4 years ago
31Applicants for1 open position
  • 15Viewed
  • 1In Consideration
  • 3Not Selected
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Job Details

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Job Description

Main Job Duties:

  • Direct and execute all aspects of paid marketing efforts including implementation, monitoring, optimization, analysis and reporting.
  • Analyze KPIs (including ROAS, CPA, and CTR) on an ongoing basis to ensure campaigns are maximizing performance.
  • Provide recommendations for creative & media optimizations and develop a testing plan & buying strategy.
  • Work with Digital Media Planner to manage the budget, measure, analyze and report ROI for media spend against established metrics
  • Maintaining weekly reporting using DoubleClick, Clickstream analytics suites (Google Analytics and Adobe Analytics), DoubleClick Bid Manager technology, and internal reporting tools.
  • Identify opportunities to optimize landing page design and UX and partner with Product to improve on-site conversion rates.
  • Identify creative tactics and test quickly to attract new traffic, drive engagement and improve on-site conversion.

Job Requirements

  • 3+ years within a digital marketing/digital media role. 
  • Saudi Market experience is a strongly preferred. 
  • Strong expertise with adversing, digital tracking, attribution modeling, analytical suites (DoubleClick, Google Analytics, Social Media Channels, etc).
  • Experience managing campaigns with the goal of driving revenue.
  • Proven success in managing multiple digital campaigns with a strong knowledge of SEM, Display, Mobile, Online Video and Programmatic.
  • Strong analytical skills with ability to identify trends and provide action oriented insights.
  • Bachelor's Degree in a Business or an analytic field (math, economics, engineering, statistics, etc.)

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