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Digital Advertising Specialist

Digisay
Zamalek, Cairo
Posted 7 years ago
1 open position
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Job Details

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Job Description

The Big Picture:

DigiSay is the biggest MCN (Multi-Channel Network) in Egypt and the 3rd largest in the Middle East. Right now are transforming ourselves into a digital media company (including: production, marketing and distribution of digital media). Our overall objective is to become the the biggest digital media company in the EMEA region by 2021.

Responsibilities:

  • Work closely with the Social Media Manager to create, implement, track, analyze and optimize customer acquisition online marketing campaigns within the different advertising channels.
  • Develop and implement campaign strategy plans.
  • Test and analyze keywords, creative and campaign design to increase ROI.
  • Partner with the creative team to ensure coordinated incentive/promotional messages across multiple channels.
  • Provide detailed analysis of key metrics and optimization recommendations.
  • Monitor and measure campaign results.
  • Forecast campaign costs for budgeting.

Job Requirements

  • 3+ years of experience in Digital Advertising.
  • Experience in running Google AdWords and paid social campaigns (Facebook, Instagram, and Twitter etc.).
  • Experience in working with social and/or web analytics tools.
  • Strong analytics and presentation skills.
  • Ability to work cross-functionally with teams to ensure coordinated messaging and maximize performance.
  • Ability to operate in a high-energy, high-intensity and rapidly evolving environment.
  • Must be results driven, have an obsessive attention to detail, and be a team player.

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