Senior SEO Specialist
iFix -
New Cairo, CairoPosted 7 years ago25Applicants for2 open positions
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Job Details
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Job Description
- Plan and execute all web, SEO/SEM, marketing database, and display advertising campaigns.
- Maintain the company website in the first page in Google Search Engine at relevant keywords.
- Plan, execute, and measure experiments and conversion tests.
- Support the Social Media Manager in designing, building and maintaining our social media presence.
- Measure and report performance of all digital Marketing campaigns, and assess against goals (ROI and KPIs.)
- Collaborate with agencies and other vendor partners.
- Increase the company online presence and our client’s online presence.
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific.
- Administer search engine programs (XML sitemaps, webmaster tools) for purposes of diagnostic reporting on client projects.
- Implement link building campaigns in coordination with client SEO goals.
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments.
- Monitor and administer web analytic dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
- Monthly optimizing our website and our client’s website and increase the rank in Google Search engine in relevant keywords.
Job Requirements
- Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process.
- Strong understanding of website developing and the SEO Structure inside the website.
- 2+ years experience in Search Engine Optimization (SEO).
- Experience working with popular keyword tools (Google Adword, Word Tracker, Keyword Discovery, etc).
- Professional user of Google analytic and MOZ and other programs related to SEO and Adwords and PPC.
- Good Knowledge of HTML/CSS and website administrations.
- BS/BA degree.
- Google certified is an advanced option.
- English proficiency specially in writing.
- High proficiency in Digital Marketing.
- Good knowledge in Traditional Marketing.
- Knowledge of PPC programs and optimizing data gathered from both organic and paid sources.
- Have managed a team of content writers, link builders and SEO
- Comfortable working with API’s, KPIS and advanced & integrated reporting.
