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Marketing Director - FMCG

Giza
Giza, Egypt
Posted 7 years ago
176Applicants for1 open position
  • 111Viewed
  • 9In Consideration
  • 0Not Selected
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Job Details

Experience Needed:
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Salary:
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Skills And Tools:

Job Description

Summary:

  • Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers.
  • Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied.
  • Oversee product development or monitor trends that indicate the need for new products and services.

Tasks:

  • Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
  • Formulate, direct, or coordinate marketing activities or policies to promote products or services, working with advertising or promotion managers.
  • Develop pricing strategies, balancing firm objectives and customer satisfaction.
  • Developing the marketing strategy for new and existing products
  • Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
  • Working closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
  • Undertake continuous analysis of competitive environment and consumer trends

Job Requirements

  • Bachelors or Masters degree in Marketing
  • Professional chartered marketer
  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Age between 38-47 years

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