SEO Specialist
db Group -
Nasr City, CairoPosted 7 years ago13Applicants for2 open positions
- 10Viewed
- 3In Consideration
- 1Not Selected
Job Details
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Job Description
On-Page SEO
- Implement high impact site audit recommendations in collaborations with product, UX and IT.Support cross-departmental SEO initiatives, such as: Site architecture projects, page template optimization, global meta rules new template design, and Internal linking structure
- Run Site Crawlers and analyze crawl results on a regular basis. Fix technical issues reported by webmaster tools and third party crawlers.Manage SEO Tickets and ensure priority issues are resolved quickly.Report progress on a weekly basis.
- Use SEO industry tools and web analytics to track SEO initiatives and report performance.
- Provide on-demand SEO support to new product lanuch and promo campaigns in areas such as: Keyword research and targeting decision, Keyword-content mapping decision, Technical optimization for page title, URL, meta tags, heading tags, and alt text tags, ETC, Content copy optimization. and, Internal cross-linking and anchor text optimization
OFF-Page SEO
- Conduct regular link audit to clean up back-link profile and ensure compliance with search engine Guidelines.
- Linking domain analysis and risk assessment
- Webmaster outreach to fix out-of-compliance inbound links
- Regular update of disavow file
- Site performance monitoring after disavow file update
- Analyze competitors' link profile to inform our content creation and link acquisition strategy.
- Collaborate with content, social media, customer support, and Business Development teams to create link-worthy and share-worthy content to support link acquisition campaigns.
- Participate in off-page link acquisition projects.
- Responsibilities may include: Competitive link mining, Link prospecting, Broken link identification and reclamation and, Implicit link conversion
Job Requirements
Job Requirements:
- From 2 to 3 years of experience in Technical optimization and link acquisition.
- Solid logic reasoning and problem solving skills
- Ability to interact successfully with cross-functional teams and build collaborative relationship.
- Excellent oral/ written communication skills and interpersonal skills.
- Good time management skills- ability to meet deadlines.
- Career-minded, hardworking and detail oriented.
- Proficiency in MS Word/ Excel/ PowerPoint and working knowledge of google Analytics.
- Proficiency in SEO industry tools, such as screaming frog spider, Moz Pro, Open Site Explorer, Majestic SEO, Google AdWords Keyword planner, SEMRush, Ontolo, BuzzStream, Ahrefs, Link Research Tools, and RMOOV, etc
