Job Details
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Job Description
SparkySmart is a UK based startup with an office in Cairo, our main goal is to become a one-stop-shop for those building a smart home, learning about it, or working in the field.
Job Duties:
- Content Marketer will manage content creation for the company website ensuring content on the website stays up to date and relevant..
- The position reports to the Marketing Manager.
What will I be accountable for?
- Overseeing all content creation activities for the organizations website.
- Working closely with the marketing team to devise a web content strategy that aligns with the company's wider goals.
- Creation of a content marketing calendar to ensure regular content on the website throughout the year.
- Writing entertaining and informative search engine optimized copy.
- Targeting keywords set by the online marketing manager and basing articles around them.
- Keeping up to date with industry best practice and monitoring content activities of competitor websites.
- Assisting the online marketing manager with ad-hoc copywriting.
- Repurposing content for different mediums including social media and video.
- Creation of entertaining and informative video content for the website.
- Working alongside the social media manager to create content for the different social media channels.
- Updating all sections of the website including homepage and all other categories.
- Training the e-commerce team on how to use the website content management system.
Job Requirements
Skills Required:
- A degree in English, Marketing, Journalism or related fields.
- Highly articulate with an excellent command of written English.
- Creative minded with an ability to conceive interesting ideas for new content.
- Previous experience working as a content manager or copywriter would be an advantage.
- Interest in writing about Smart Home or IoT related topics.