Sales Manager - IT Software

Summary / Objective

The Sales Manager position is responsible for planning and implementing sales, marketing and product development programs, both short and long range, targeted toward existing and new markets by performing the following duties personally or through subordinates

Responsibilities and Duties:

1. Develops and implements strategic sales plans to accommodate corporate goals.
2. Directs sales forecasting activities and sets performance goals accordingly.
3. Reviews market analyses to determine customer needs and maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
4. Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand, Reviews price schedules and discount rates.
5. Directs staffing, training and performance evaluations to develop and control sales program.
6. Directs channel development activity and coordinates sales distribution by establishing sales territories, quotas and goals.
7. Analyzes sales statistics to formulate policy and assist dealers in promoting sales.
8. Directs product simplification and standardization to eliminate unprofitable items from sales line.
9. Represents company at trade association meetings to promote product.
10. Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals.
11. Analyzes and controls expenditures of division to conform to budgetary requirements.
12. Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.
13. Recommends or approves budget, expenditures, and appropriations for research and development work.
14. Effectively manages sales budget for the region.