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Social Media Manager

IDV Digital
Heliopolis, Cairo
Posted 7 years ago
33Applicants for1 open position
  • 31Viewed
  • 5In Consideration
  • 22Not Selected
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Job Details

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Job Description

Job Description

  • The Social Media Manager will set the social media strategies
  • Develop brand awareness,
  • Generate inbound traffic and cultivate leads and sales.
  • The social media manager is a highly motivated individual with experience and a passion for content strategy, blogging, micro-blogging and community participation leadership.

Duties

Manage Social Media marketing campaigns and day-to-day activities including:

  • Set strategy and plans
  • Create relevant content to reach the audience.
  • Write editorial content
  • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
  • Conduct online advocacy and open stream for cross-promotions.
  • Develop and expand community and/or blogger outreach efforts.
  • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog).
  • Design, create and manage promotions and Facebook ad campaigns.
  • Compile report for management showing results (ROI).
  • Become an advocate for the Company in Social Media spaces, engaging in dialogues and answering questions where appropriate.
  • Demonstrate ability to map out marketing strategy and then drive that strategy proven by testing and metrics.
  • Implement a proactive strategy for capturing customer online reviews.
  • Monitor online ratings and respond accordingly.
  • Monitor trends in Social Media tools, applications, channels, design and strategy.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.
  • Monitor effective benchmarks for measuring the impact of Social Media programs.
  • Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

Job Requirements

Qualifications and Experience

  • Bi- lingual, English and Arabic with excellent writing skills.
  • Ability to merge both creative side of marketing and analytical side.
  • In-depth knowledge and understanding of Social Media platforms.
  • Working knowledge of the blogging ecosystem.
  • Ability to maintain sales relationships.
  • Team player that can lead and guide other employees.
  • Understanding of technical matters and can pick up new tools.
  • Principles of SEO including keyword research is a plus.

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