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Job Description
- Shape & execute the “Content Marketing Strategy” for the company’s and subsidiaries - along with a cross-platform communication plan that supports the business objectives.
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content across all platforms, including website, email & social media.
- Digital Campaign Management – that would include setting campaign objectives, measurements, KPIs & the ability to create full reporting post campaigns on conversions.
- Provide monthly competitive reports including the company’s stats vs. competition, reflecting the industry trends.
- Taking ownership of regular communications to the company subsidiaries.
- Adhere to corporate brand guidelines for use in all communications.
- Organizing events, conferences, webinars & vendor / product exhibitions & roundtables.
- Liaise with designers & creative agencies on creative organize photoshoots, collaterals & all artwork.
- Maintaining & overseeing the company website & social media assets.
Job Requirements
- Experience in both events planning and social media mareketing is a must
- Experience in one of the following industries ICT,engineering or infrastructure
- Ideally BS degree in marketing, business administration or mass communication.
- At least 2-5 years marketing experience.
- A highly motivated and creative individual with an enthusiastic, entrepreneurial marketing approach.
- B2B marketing experience is a plus.
- Strong communication skills, storytelling & ability to work with multiple stakeholders
- Able to multi-task and deliver under pressure
- Excellent verbal and written communication skills in English & Arabic.
- Laser focused attention to detail
- Proficiency in Photoshop – Adobe Premiere – and all Microsoft Office: Excel, Powerpoint & Word