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Job Description
- Understand client’s requirements from Account managers. Generate creative campaign concepts and ideas, including the execution of the writing and the “visual direction”, based on a deep understanding of each industry upon content marketing & the target audience of each channel.
- Create high-engagement creative content that reflects the brand’s objectives and sustains readers’ curiosity, in both Arabic & English
- Identify customers’ needs and recommend new topics.
- Write copy, for everything from the website pages that drive sales, to the blog posts that engage customers on social media. As well as composing & developing companies’ profiles, introductions & brand messages.
- Collaborate with the creative team in brainstorming, delivering new ideas, new trends and concepts on social media channels.
- Collaborate and communicate effectively with art directors, strategists, copywriters and client partners counterparts
- Stay current with motion/design/social trends, and apply them strategically
- Develop & write highly engaging promotional or introductory videos scripts. Edit and proofread written pieces before publication.
Job Requirements
- Past work experience as a Creative “is a must”
- 3-5 years of professional copy writing experience in English & Arabic
- Strong writing, editing, proofreading skills
- Strong background in digital marketing
- Collaborative and enjoys working across multiple teams
- Focuses on multiple initiatives, and thrives in a fast-paced, ever-evolving environment
- Be highly creative and imaginative
- Have an eye for detail
- Have an interest in new advertising trends and techniques.