Job Details
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Job Description
Purpose of the Position
- The creative director will be in charge of a large team of skilled and dedicated marketers and should be an expert not only on the creative process, but in selling creative ideas and concepts to customers.
- Also, should be responsible of producing promotional materials by developing basic presentation approaches; directing layout, design, and copy writing; determining and monitoring production schedules; providing work direction to staff.
What you are responsible for:
- Accomplishes work requirements by orienting, training, assigning, scheduling, coaching employees.
- Meets work standards by following production, productivity, quality, and customer-service standards; resolving operational problems; identifying work process improvements.
- Meets cost standards by monitoring expenses; implementing cost-saving actions.
- Develops basic presentation approaches by reviewing materials and information presented by client.
- Determines production requirements by reviewing client requirements; considering scheduling factors.
- Determines production schedule by conferring with heads of art, copy writing, and production departments; outlining basic presentation concepts; coordinating creative activities.
- Determines project content by reviewing and approving art and copy materials developed by staff.
- Obtains client approval by presenting final layouts to client.
- Improves quality results by studying, evaluating, and re-designing processes; recommending changes to art, copy writing, and production departments.
- Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
- Enhances department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
- Develops marketing strategies by examining client objectives; planning, scheduling, and completing design and production requirements for direct marketing, telemarketing, and advertising.
- Keeps clients informed by compiling, analyzing, and reporting marketing results; forwarding plan projections and updates.
- Revises marketing plan by analyzing campaign results; identifying expansion opportunities.
- Monitors marketing mix and results by coordinating tracking actions with sales and marketing representatives.
- Improves marketing quality results by studying, evaluating, and re-designing creative processes; implementing changes.
- Helps clients by answering questions and responding to requests.
- Updates job knowledge by participating in educational opportunities and in professional organizations.
- Accomplishes marketing and organization mission by completing related results as needed.
Job Requirements
What you will need:
- 12 Years of experience in the communication industry and preferably with multinational advertising agencies
- Four years of staff management experience.
- An intimate understanding of design, copy and web best practices/guidelines
- Experience with a variety of software, including Photoshop, InDesign, Flash, etc.
- Excellent leadership skills
- Excellent communication skills
- A strong understanding of brand development and multi-channel marketing concepts
- Comfort interacting with clients and internal staff alike
- Strong persuasive skills.