Digital Marketing Lead

Aurora Solutions - New Cairo, Cairo

31
Applicants for
1 open position
25
Seen
18
Shortlisted
5
Rejected
Experience Needed:
More than 7 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Negotiable
Languages:
English, French
Vacancies:
1 open position
About the Job
  • The Digital Marketing Lead evaluates
  • Develops and executes strategic plans for all areas of digital marketing including: website, SEO, SEM, email marketing, analytics, lead generation, tracking and content.
  • The Digital Marketing Specialist ensures that all digital initiatives align with the goals and objectives in support of marketing plans to grow, retain and attract clients.
Job Requirements
  • Must have 7+ years of experience in Digital Marketing with 2+ years of proven hands on experience in the following areas (cumulative): SEO, PPC & Display Advertising, Conversion Rate Optimization, and Content Marketing.
  • Solid understanding of site crawling and technical SEO best practices
  • Ability to think analytically and make data-driven decisions
  • Solid foundation using industry standard SEO/PPC/CRO tools and platforms: Ahrefs, SEMrush, Adwords Editor, Google Analytics, Search Console, BuzzSumo, Screaming Frog/DeepCrawl, Unbounce, Optimizely, etc.
  • A functional understanding of A/B and multivariate testing.
  • Exceptional communication skills (verbal and written
  • Demonstrated ability to make recommendations, and provide advice and guidance on the use of technology.
  • Demonstrated skills identifying and addressing business measurement needs and KPIs (Key Performance Indicators).
  • Demonstrated success communicating analysis to non-technical and non-analytical audiences, both in oral and written presentations.
  • Demonstrated success working cross functionally and building collaborative relationships across teams.
  • Must be detail oriented, analytical, with excellent organization skills and extensive attention to detail and accuracy.
  • Must have a ‘can-do’ attitude
  • Fluent English is a must. French proficiency is an asset
  • Google Analytics Individual Qualification and/or Google AdWords Certification is strongly desired.
About this Company

Aurora Solutions is a Canadian technology solutions company focused on small and medium sized businesses. We cultivate diversity, creativity, and collaboration to develop great teams and well balanced work environment.

Our team loves challenges and takes pride in... (More)

See all Careers and Jobs at Aurora Solutions