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Job Description
- Organize and oversee advertising/communication campaigns (social media, web, SEM, etc.),
- Conduct market research and analysis to evaluate trends, brand awareness and competition.
- Initiate and control surveys to assess customer requirements and dedication.
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Provide creative ideas for content marketing and website
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Assist with all any marketing activities requested
Job Requirements
- Solid Social media background
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Ad Words, and email campaigns and SEO/SEM
- Similar Experience as the same role for minimum of 5-7 years
- Good understanding of market research techniques, data analysis and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Excellent communication and people skills
- Strong organizational and time-management abilities
- Creativity and commercial awareness
- Excellent command of English/Arabic is a must.
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