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Senior Digital Marketing Specialist

Dalidah company
Manial, Cairo
Posted 3 years ago
57Applicants for1 open position
  • 24Viewed
  • 1In Consideration
  • 0Not Selected
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Job Details

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Job Description

Job responsibilities:

  • Planning and executing of social media strategies (Facebook, YouTube, LinkedIn, Instagram)
  • Generating content for social media calendars and organization websites while focusing on growing organic traffic.
  • Planning and executing advertising campaigns (Social Media, Google Ads, email campaigns, SMS campaigns ), including campaign setup, monitoring, reporting, analysis, optimization, budgeting, keyword, and demographic research and targeting.
  • Brainstorm and develop ideas for creative marketing campaigns.
  • Analyze campaign performance metrics and conversion metrics to monitor and improve performance.
  • Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
  • Mobile Application marketing knowledge and skills is a plus.
  • Researching demand for the organization's products and services and evaluating competitors.
  • Measure and optimize our paid marketing by using analytics tools.
  • Optimizing web content for SEO/SEM strategies.
  • Stay up to date on industry trends.
  • Responsible for documenting and organizing marketing operations

Job Requirements

  • 2+ Years of Experience in Digital Marketing
  • Experience executing paid social media campaigns
  • Bachelor's degree in marketing or business
  • Knowledge of video and picture editing software such as Adobe
  • Must be able to juggle multiple projects at the same time
  • Incredible attention to detail
  • Full understanding of all social media platforms
  • Problem solving skills
  • Knowledge of content management systems

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