Digital Marketing Research Analyst

ACTS - 5th Settlement, Cairo

55
Applicants for
1 open position
55
Seen
7
Shortlisted
46
Rejected
Experience Needed:
3 to 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
5,000 to 7,000 EGP per month
Education Level:
Bachelor's Degree at least
Languages:
English
Vacancies:
1 open position
About the Job
  • We are looking for a methodical Market Research analyst to survey customer preferences and statistical data in order to support customers during their decision-making process regarding product designs, prices and promotions.
  • The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.

Responsibilities

  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations

  • Working Digitally through the famous platforms, analyzing data and report to the higher levels.

  • Understand business objectives and design surveys to discover prospective customers’ preferences

  • Compile and analyze statistical data using modern and traditional methods to collect it

  • Perform valid and reliable market research SWOT analysis

  • Interpret data, formulate reports and make recommendations

  • Use online market research and catalogue findings to databases

  • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation

  • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct

  • Remain fully informed on market trends, other parties researches and implement best practices

Job Requirements
  • Proven market research analysis experience

  • Ability to interpret large amounts of data and to multi-task

  • Strong communication and presentation skills

  • Excellent knowledge of the digital platforms (linkedin, blogger, Pintrist, Twitter,.....etc)
  • Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office

  • Search engines, web analytics and business research tools acumen

  • Familiarity with CRM programs

  • Adequate knowledge of data collection methods (polls, focus groups, surveys etc)

  • Working knowledge of data warehousing, modelling and mining

  • Strong analytical and critical thinking

  • BS degree in Statistics, Marketing or related field

About this Company

A leading Company in the provision of consulting services, training and technical support in the Arab world, offering more than (360) training activity includes programs, courses and workshops

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