Senior Brand Manager
La Poire -
Maadi, CairoPosted 7 years ago194Applicants for1 open position
- 67Viewed
- 15In Consideration
- 32Not Selected
Job Details
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Job Description
- Manage marketing activities for one or more brands in order to develop and maintain brand equity and ensure the achievement of short and long term sales volume.
- Build brand architecture and positioning.
- Manages and liaises with outside advertising & PR agencies.
- Evaluate consumers’ reactions to advertising programs, merchandising policies, product packaging and formulation in order to promptly re-forecast marketing & pricing strategies within competitive and volatile market conditions.
- Liaise with Brand's Operations to investigate brand performance on monthly basis, prepare an analytical report and a development plan to improve performance.
Job Requirements
- Min 7 years of experience in Marketing
- Marketing / Business administration degree (MBA or Advanced Marketing studies is a plus)
- Fluent English
- Excellent experience in digital and social media
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