Digital Marketing Manager - Alexandria

Ibtikar - Alexandria, Egypt

Applicants for
1 open position
Experience Needed:
More than 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Arabic, English
1 open position
About the Job

About the Job

Job Objective:

The candidate is responsible for the formulation and execution of the Marketing Strategic Plan to support and achieve the organization mission and vision.

Digital Marketing Professional work to ensure marketing activities present the company position and products.

Main Duties:

  • Perform several marketing and branding activities such as digital, social media, PR, print, event management and all marketing and branding opportunities.
  • Work with the senior management and development team(s) to ensure the competitiveness and market potentiality of the developed products/applications/solutions/campaigns
  • Evaluate all marketing activities on effectiveness and ROI
  • Build relationships with key partners/affiliates/clients on all levels
  • Brief designers or external suppliers to provide marketing materials that supports the marketing and brand strategy
  • Ensure all marketing campaigns are innovative and efficient
  • Develop successful traffic exchange agreements and other deals to ensure we can maximize our marketing budget
  • Work with the development team(s) on promotion/monetization of company products
  • Maintain and ensure successful management of marketing budgets
  • Recommend and oversee participation in industry events, trade shows and conferences
  • Source new suppliers when necessary, including negotiating suitable rates
  • Prepare marketing presentations as required
  • Self-learning of new marketing technologies and trends
  • Research and advise on function-specific assisting tools and marketing automation software and services
Job Requirements

Job Requirements:

Knowledge, Skills & Abilities (Essential):

  • Adequate knowledge of web/mobile apps design & development
  • Experience of delivering integrated marketing campaigns and brand launches
  • Proven track record in marketing, ideally in a software development environment
  • Minimum of 5 years of experience
  • Positive attitude, detail and customer oriented with good multitasking and organizational abilities
  • Extensive digital marketing expertise
  • Excellent communications skills

Knowledge, Skills & Experience (Desirable):

  • Strategic thinker and team-player with multi-tasking skills
  • Experience of event management
  • Strong understanding of consumer and market research techniques and the ability to reach to target audience with the right brand voice and tone
  • Accurate with a keen attention to detail, with the ability to ensure the accuracy of all marketing communications output
  • Ability to work under pressure, quickly adapt to changes while meeting budgets and tight deadlines
About this Company

Ibtikar Technologies started by a group of visionaries with the simple mantra; making people lives easier all the time. The years from our creation in 2010 have been a joy ride of a struggle as we made strategic cooperation partnerships in the MENA region and with the likes of... (More)

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