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Job Description
- Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification
- Writing, reviewing, editing, and updating content for company websites, blogs,marketing materials, and similar platforms
- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Set up and optimize company pages within each platform to increase the visibility of company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
- Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.
Job Requirements
- Bachelor's degree in Marketing or relevant field.
- 2+ years of experience as Social media Specialist.
- Experience with all social media platforms, Google Adwords, email campaigns and SEO/SEM.
- Solid knowledge of keywords research and Google Analytics.
- Knowledge of online marketing and a good understanding of major marketing channels
- Excellent communication skills.
- Good command of English language.
