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Head Of Marketing

Notion International School
Giza, Giza
Posted 3 years ago
99Applicants for1 open position
  • 99Viewed
  • 9In Consideration
  • 1Not Selected
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Job Details

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Job Description

  • Develop relevant content topics to reach the company’s target customers.
  • Measure marketing program effectiveness and KPIs to drive continuous improvement in strategy and output
  • Oversee marketing expenses and resources including relationships with external vendors and advertising and media firms
  • Direct the development of strategic proposal(s) for corporate.
  • Effectively implement its plan and ensure appropriate follow up on implementation and seek feedback from New comers and Current Parents
  • Provide strategic recommendations to existing or customer segments, innovative
  • programs based on Parents insight and understanding.
  • Create, curate, and manage all published content (images, video and written).
  • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
  • Conduct online advocacy and open a stream for cross-promotions.
  • Develop and expand community and/or influencer outreach efforts.
  • Provides short/long terms market forecasts reports by directing market research analysis and interpretation of market data.
  •  Develop an annual marketing calendar to set guidelines and create Marketing events in and out the school
  • Liaise with nurseries and Companies to increases and achieve to the school ‘s target
  •  Formulate, direct, or coordinate marketing activities or policies to promote School Facilities and services,
  • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
  •  Facebook page Replying , communication and posting
  • Design, create and manage promotions and Social ad campaigns.
  • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
  • Analyze key metrics and tweak strategy as needed.
  • Compile reports for management showing results (ROI).
  • Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
  •  Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
  • Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  •  Implement ongoing education to remain highly effective.
  • Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
  • Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
  •  Monitor effective benchmarks (Best Practices) for measuring the impact of social
  • media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results
  • Responsible for video shooting and editing which includes creating high-quality images, headlines, and descriptions for video.
  • Set up and use, field lighting equipment to achieve appropriate look and style for differing projects
  • Responsible for all post-production tasks including review of the footage, rough cuts, audio adjustment, color correction, and final editing
  • Review shooting script and raw material to create a shot decision list
  • Trim footage segments and put together the sequence of the video
  • Input music, dialogues, graphics and effects

Job Requirements

  • Experience 7+ years. Preferably X-international school,
  • Marketing diploma
  • Digital marketing experience
  • Bachelor’s Degree
  • Full fluency in English, including speaking, reading, and writing
  • Strong speaking and presentation skills
  • Must have a laptop
  • Prefer to have you own professional video camera
  • Demonstrable videography and editing ability with a strong portfolio
  • Creative mind and storytelling skills
  • Ability to work with Google Drive and/or Microsoft Word products with ease, especially PowerPoint and Google Presentations
  • Organizational and management skills
  • Residence near Marioutia

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