Growth Marketing Manager
Zeal -
New Cairo, CairoPosted 3 years ago47Applicants for1 open position
- 16Viewed
- 0In Consideration
- 1Not Selected
Job Details
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Job Description
- We are looking for a creative, action-oriented, results-driven marketeer who will design and execute marketing & sales campaigns.
- In this role, you will need to work on the growth hacking funnel and use nontraditional ways for maximizing customer acquisition, increase Conversion % and reduce churn rate%.
- Define a strong brand strategy that takes Zeal's brand to the next level.
- Effectively execute brand marketing campaigns.
- Lead and manage our marketing team, spanning all marketing disciplines to build and execute growth strategies.
- Take an active role in PPC budgeting and digital/media planning.
- Create onground and digital marketing strategies for users and merchants acquisition.
- Actively participate in executing ideas that will achieve hypergrowth at Zeal.
- Location: Fifth Settlement, Cairo, Egypt
Responsibilities:
- Develop, test, and scale next-generation marketing tactics that are aligned with prioritized business strategies.
- Collaborate with Product Management and optimize predictive and/or personalization models to identify leads and/or elevate the customer experience.
- Propose new and creative approaches to retaining, upselling, and cross-selling customers and converting leads into growth.
- Analyze performance of campaigns on a daily/weekly basis and use this data to constantly evolve and improve results.
- Define, execute, analyze, and optimize A/B tests.
- Report and present on KPIs related to campaign performance and business impact (e.g., revenue, ROI, customer LTV, CAC, ARPU, etc.)
Job Requirements
- 3+ years of marketing experience.
- Aware of marketing growth hacking.
- Deep experience in SEO, SEM and digital advertising.
- Advanced mobile apps and web analytics. Basic knowledge in UI/UX.
- Good Knowledge of Social media and Google marketing channels.
- Understanding of onground marketing and willingness to challenge the status quo.
- A self-learner with an entrepreneurial mindset, dedicated to innovation and continuous improvement for himself and the organization.
- Passionate about all things digital and cutting-edge marketing technology.
- Problem solver with a resilience to deliver.
- A team-oriented person with a positive attitude and enthusiasm for learning.