Social Media Specialist
Loops -
Cairo, EgyptPosted 7 years ago70Applicants for1 open position
- 59Viewed
- 9In Consideration
- 28Not Selected
Job Details
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Job Description
- Collaborate with strategists, designers, copywriters, community managers, developers, and other internal staff to develop cutting edge social media campaigns.
- Collaborate with strategists, designers, copywriters, community managers, developers, and other internal staff to develop cutting edge social media campaigns.
- Review all assets to ensure social media ads are aligned with the strategic approach.
- Plan and implement paid social media campaigns for Facebook, Twitter, Instagram, Youtube, Tumblr, and Snapchat, as well as digital campaigns using Google AdWords;
- Collaborate with digital teams to plan ad buys from media partners;
- Analyze and monitor ad performance on a daily basis;
- Generate engagement on paid social media content and drive performance-based results with allotted budget;
- Conduct A/B testing to identify high performing ads and incorporate learnings into future campaigns;
- Gather weekly, monthly, quarterly, and annual paid metrics across social media campaigns;
- Social media management - Overall responsibility for social media channels (Facebook, Twitter, Instagram, Tumblr, Google+, YouTube), including content and identification of new opportunities for engagement and one to one interaction
Job Requirements
- Degree in marketing, communications, journalism, or relevant education and experience.
- Years of related experience in the digital and social media fields
- Experience in developing and executing large scale social media strategies and community engagement
- Hands on social media engagement and monitoring tools (i.e. Hootsuite, NetBase, Talkwalker)
- Experience in content development and online marketing
- Passion for digital/social marketing
- Excellent interpersonal skills and ability to work effectively on a fast-paced team
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