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Job Description
- Act as the primary point of contact for clients, managing their social media accounts and overall digital presence.
- Develop and oversee monthly/quarterly content calendars that align with client objectives.
- Work closely with designers, copywriters, and creative directors to deliver engaging, on-brand content.
- Manage the execution of social media campaigns (organic and paid), ensuring timelines and KPIs are met.
- Monitor platform trends, audience behavior, and competitor activity to keep strategies fresh and relevant.
- Analyze campaign performance, prepare reports, and present insights/recommendations to clients.
- Coordinate influencer collaborations, campaign activations, and seasonal/social trends integration.
- Guide and mentor junior account managers or executives in day-to-day tasks.
- Ensure all social media content reflects client brand guidelines and delivers measurable impact.
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, Communication, or related field.
- 5–7 years of proven experience in digital marketing account management (agency experience strongly preferred).
- Solid knowledge of social media platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube, X, etc.) and their advertising ecosystems.
- Experience managing multi-channel social media campaigns with measurable results.
- Strong portfolio of successful social media strategy and execution.
- Excellent client relationship management and communication skills.
- Strong analytical skills with the ability to interpret campaign insights and optimize accordingly.
- Proficiency in reporting and analytics tools (Meta Business Manager, Google Analytics 4, Data Studio, etc.).
- Familiarity with SEO/SEM, influencer marketing, and content marketing.
- Proficiency in AI-powered tools for social media planning, content ideation, and reporting
- Ability to lead cross-functional teams, manage budgets, and deliver campaigns on time.
- Excellent presentation, negotiation, and problem-solving skills.
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