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Job Description
We are looking for a results-driven and detail-oriented Digital Marketing Specialist to join our team. You will develop, implement, and manage digital marketing campaigns to help us reach our audience of parents, professional therapists, and educators in the UK and globally. The ideal candidate will have a strong background in digital marketing, including SEO, SEM, social media, and email marketing.
You will:
- Develop and execute digital marketing campaigns across various channels, including email, social media, search engines, and display advertising.
- Conduct market research to identify new opportunities for growth and stay up-to-date on industry trends and best practices.
- Monitor and analyze campaign performance data to optimize campaigns and achieve target KPIs.
- Collaborate with internal teams, including sales, product development, and customer service, to align marketing strategies with business objectives.
- Manage website content and ensure it is optimized for SEO and user experience.
- Develop and manage digital advertising campaigns, including Google AdWords and Facebook Ads.
- Create and maintain social media profiles, including Facebook, Twitter, and Instagram.
- Develop and manage email marketing campaigns, including list segmentation, creative development, and performance analysis.
- Produce regular reports on campaign performance and provide insights for improvement.
- Apply today! Immediate Start
Job Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- 3+ years of experience in digital marketing, preferably in a B2C environment.
- Proficiency in Google Analytics, AdWords, Facebook Ads, and other relevant marketing tools.
- Strong understanding of SEO, SEM, social media, and email marketing best practices.
- Excellent analytical, problem-solving, and project management skills.
- Strong written and verbal communication skills.
- Ability to work independently and in a team environment.
- Interest in edtech and mental healthtech
- Understanding of parents mindset
- Experience marketing to a westren audience a plus
- Fluency in English is must! Please only apply if you can write and communicate perfectly in English!
- If you are a creative thinker, passionate about digital marketing, and eager to contribute to a dynamic team, we encourage you to apply for this exciting opportunity.
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