Market Research Analyst
Floortec -
6th of October, GizaPosted 2 months ago46Applicants for1 open position
- 23Viewed
- 2In Consideration
- 0Not Selected
Job Details
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Job Description
- Collect data on competitors’ marketing tactics, sales prices and product/service distribution.
- Gather and analyze data related to market conditions and consumer demographics.
- Research customers’ opinions, buying habits, preferences, wants and needs.
- Determine which products or services the customers enjoy the most and what they'd want our company to improve.
- Create and evaluate methods for gathering data, including surveys, interviews, questionnaires and opinion polls.
- Develop tactics and metrics to assess the effectiveness of existing marketing, advertising and communications programs.
- Monitor and forecast marketing/sales trends, highlighting new initiatives and promotions opportunities.
- Reviewing marketing campaign results (like revenue increase, reach, or engagement) to improve campaigns
- Convert complex data findings into understandable text, tables, graphs and/or data visualizations
- Work with internal departments to present clear reports to management.
Job Requirements
- 3 to 5 years of experience in marketing analysis Construction industry is a must.
- Analytical skills.
- Flexibility to easily change priorities, adapt rapidly and stay organized.
- Attention to detail.
- To have some prior experience working in:
- marketing research and statistics analysis
- Branding and product promotion
- Audience targeting and Consumer behavior
- Good written and verbal communication is essential
- Bachelor's degree in marketing, business and management or another related field to work as a Market Research Analyst.
