E-commerce And Digital Marketing Specialist
Avon -
Sheraton, CairoPosted 3 years ago108Applicants for1 open position
- 14Viewed
- 6In Consideration
- 0Not Selected
Job Details
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Job Description
- Managing e-commerce websites (strategy, ads, designs direction, UX & UI optimization recommendation & analytics)
- Plan and Implement paid search digital marketing campaigns to drive conversion and revenue
- Identify trends and insights, and optimize spend and performance based on insights
- Responsible for websites A/B testing and development
- Develop and maintain key metrics and reports; evaluate and communicate trends and issues on an on-going basis
- Develop insights from data generated from analytics and bid management platforms, in order to generate innovative strategies, which can be leveraged for conversion optimization
- Manage digital marketing budgets and provide compelling business cases for future investment
Job Requirements
- Education: Bachelor degree with marketing and communication background is preferred.
- Experience: at least 5 years of experience, preferably in a multi-channel e-Commerce environment.
- Other requirements: Fluency in English.
- Thorough understanding of standard online metrics and terminology. Knowledge of web analytics tools required, Omniture experience a plus and Micro-level understanding of the online advertising.
- Strong ability to organize and coordinate multiple tasks, communicate information in a timely fashion and with the appropriate sense of urgency.