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Job Description
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
- Maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
- Plan, execute, and measure experiments and conversion tests
- Utilize a strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Provide creative ideas for content marketing and update the website
- Prepare online newsletters and promotional emails and organize their distribution through various channels
Job Requirements
- Proven work experience as a Digital marketing expert.
- Demonstrable experience with SEO/SEM and CRM software.
- Experience implementing and optimizing Google Adwords and social media campaigns.
- Hands-on experience with online marketing tools and practices
- Strong experience as a media buyer.
- Content managing skills.
- Excellent English communication skills (both verbal and written).
- Skills and experience in creative content writing