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Job Description
- Conceive and develop efficient and intuitive marketing strategies.
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.
- Prepare content for the publication of marketing material and oversee distribution.
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
- Initiate and control surveys to assess customer requirements and dedication.
- Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.).
- Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence.
- Write copy for diverse marketing distributions (brochures, press releases, website material etc.).
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Collaborate with managers in preparing budgets and monitoring expenses.
Job Requirements
- Good understanding of market research techniques, data analysis and statistics methods.
- Thorough knowledge of strategic planning principles and marketing best practices.
- Proficient in MS Office and marketing software .
- Familiarity with social media and web analytics (e.g. WebTrends).
- Excellent communication and people skills.
- Strong organizational and time-management abilities.
- Creativity and commercial awareness.
- BSc/BA in marketing, business administration or relevant discipline.
- A team player with a customer-oriented approach.
