Senior Enterprise Marketing Segment Supervisor

Etisalat Misr - Cairo, Egypt

Applicants for
1 open position
Experience Needed:
More than 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
1 open position
About the Job

Role Objective:

  • Develop Marketing plan to achieve KPIs of Enterprise Large segment
  • Execute acquisition initiatives of the Large segment marketing plan
  • Develop special customized offers to acquire new Large accounts
  • Achieve Large segment’s Gross Adds, ARPU and Revenue Targets

Main Responsibility:

  • Develop new value propositions/promotions to achieve the set targets of the Large segment and produce the related concept presentation, research and MarCom briefs, IVR and website content, Qs and As document and training material as well as develop the related business case assumptions and projections.
  • Train corporate sales and corporate customer care team on all enterprise segment offering and any new value proposition..etc.
  • Understanding and analyzing our Enterprise Large segment base, revenue and ARPU trends and figures.
  • Developing new value propositions to increase Large subscribers share and to acquire high value customers.
  • Creating promotions to develop large base customers Usage and ARPU.
  • Attend UAT and ensure best in class customer experience in launched value proposition
  • Handle customized offers requested by sales (corporate accounts)
  • Handle all RFQ of bids handled by the group under the MNC segment.
  • Develop content of sales toolkit and any merchandising materials.
  • Develop post-launch analysis to each value proposition to measure performance against projections
  • Participate in preparation of enterprise segment annual marketing plan.
  • Participate in developing the monthly sales gross adds target and its related rate plan split
  • Prepare regular and up to date comparative analysis to competition offerings and come up with needed recommendations.
  • Working closely with all concerned functions during any project or new launch, such as Pricing team, PMO, P&S team, CCC….etc, and providing them with all the required details and solutions, to assure proper, complete launch and on time.
  • Responsible for updating Etisalat UAE MNC team with the status of Multinational accounts (MNC) penetration in Egypt and fulfillment of any RFP and RFQ sent by the group in order to participate in any official bid related to MNC account in Egypt
  • Responsible for handling any bid in the corporate & government sector to secure Etisalat market share growth.
Job Requirements

Essential Qualifications and Experience

  • Educational Background: Economics, Business Administration, Applied Math or Engineering
  • Minimum of 5 years of experience in the Telecom industry “Marketing, Customer Service, Sales or Finance are preferred”
  • Relevant experience in the Enterprise sector will be an asset
  • Excellent computer skills specially Microsoft Office “Excel, PowerPoint and word”
  • Perfect analytical and presentation skills.
  • Excellent English & Arabic “Reading, Writing and Oral”
  • Strong analytical skills
  • Good presentation skills
  • Perfect negotiation skills
About this Company

Etisalat Misr is a subsidiary of Etisalat group with total presence in 20(*) countries across Africa , middle east and Asia. Etisalat group entered the Egyptian market and commercially launched in May 2007 with it’s Vision to “Become the brand of choice in the Egyptian... (More)

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