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Job Description
Content Writer:
The ideal candidate possesses a passion for writing and innovative ability to create successful marketing programs and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.
From researching, compiling, writing, and editing dental-industry subject matter to explaining scientific and technical ideas in simple terms, you will produce copy for our platforms to promote company products and services.
Responsibilities
- Carry out assigned copywriting initiatives by generating and expressing scientific and dental ideas in simple terms for print, and online delivery mediums.
- Author articles, advertisements, web copy, video scripts, social media, and other informative and promotional materials determined to further program objectives.
- Adhere to branding guidelines to ensure consistency of top-level messaging across formats.
- Adhere to process workflows with regard to efficiency, effectiveness, and synergy across mediums; identify and suggest changes to processes where potential improvements are noted.
- Participate in ideation and revision of product-related or entity-related copywriting content in accordance with the target audience, company requirements, and stakeholder demands.
Job Requirements
Qualifications
- Fluent in written and spoken English
- Bachelor’s degree in Journalism, English, Writing, Marketing, Communications or related field preferred.
- Minimum three (3) years of experience in Marketing or Copywriting environments.
- Familiarity with the dental or medical device industry is a plus.
- Basic knowledge of Search Engine Optimization (SEO)
