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Job Description
Job Outline
- Plan, build and manage successful Google Adwords campaigns
Key Responsibilities
- Creating new campaigns
- Keyword research
- Generating and expanding keyword lists
- Drafting ad copy
- Maintaining campaign negatives
- Ensuring campaigns run efficiently and to budget
- Ensure campaigns hit their KPIs i.e conversion rates, CPA goals or ROAS targets
Job Requirements
Skills & Experience
- 1 - 2 years + experience in Google Adwords
- Able to work comfortably with advanced Excel functionality
- Excellent project management skills
- Strong analytical skills with meticulous attention to detail
- Excellent time-management and organizational skills
- Comfortable as a self-starter or working to a brief
- An agile and methodical thinker
- Fluent in English both written and verbal
- Fluent in Arabic both written and verbal
- AdWords Certified
- Analytics Certified (preferably but not essential)