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Senior Social Media Executive

Cleopatra Hospitals Group
Maadi, Cairo
Posted 3 years ago
107Applicants for1 open position
  • 56Viewed
  • 0In Consideration
  • 0Not Selected
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Job Details

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Job Description

  • Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, and Instagram
  • Optimize social media posts (language, tone, message) based on our target audience’s behaviors
  • Coordinate with internal teams to create advertising posts (e.g. for events, campaigns, and services releases)
  • Track and report on social media insights (traffic, engagement, shares, conversion rates)
  • Respond to questions and comments on our social media pages in a timely and accurate manner
  • Collaborate with other departments (customer relations, sales, etc) to manage reputation, identify key players, and coordinate actions
  • Moderate all user-generated content in line with the moderation policy for each community
  • Create editorial calendars and campaigns schedules
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Liaise with Digital marketing agency and designers to ensure content is informative and appealing
  • Stay up-to-date with new digital technologies and social media best practices

Job Requirements

  • Proven working experience in the social media marketing or as a Digital Media Specialist
  • Hands-on experience using various social media platforms to advertise
  • An ability to identify target audience preferences and build content to meet them
  • Familiarity with online paid advertising
  • Demonstrable social networking experience and social analytics tools knowledge
  • Ability to deliver creative content 
  • Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.
  • Ability to communicate with different teams in different locations.

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