Digital Media Buyer
Mrsool -
Maadi, CairoPosted 4 years ago64Applicants for1 open position
- 60Viewed
- 10In Consideration
- 51Not Selected
Job Details
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Job Description
- Develop effective media buying strategies
- Plan, execute, and measure experiments and conversion tests
- Plan, execute, and track all Social media buying Paid campaigns
- Participate in media planning to identify target audiences and craft effective campaigns
- Plan & Analyze and using analysis tools.
- Run and monitor different google Ads campaigns including remarketing techniques.
- Measure and report performance of all digital campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Instrument conversion points and optimize user funnels
- Collaborate with vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Job Requirements
You must have the following qualification & skills:
- BS/MS degree in marketing or a related field is recommended.
- Proven working experience in Digital Marketing & Media Buying (minimum 4-5 years of experience)
- Excellent English & Arabic Communication (written and spoken).
- Demonstrable experience leading and managing Digital marketing and advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Experience with A/B and multivariate experiments
- Experience in setting up and optimizing Google Ads campaigns.
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices in online marketing and measurement.
- Previous experience in App marketing.
