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SEO/SEM Specialist

elGoomla.com
Maadi, Cairo
Posted 4 years ago
38Applicants for1 open position
  • 38Viewed
  • 3In Consideration
  • 31Not Selected
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Job Details

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Job Description

We are looking for a qualified SEO and SEM Specialist who'll be responsible for initiating and managing campaigns focused on increasing our search engine visibility, driving visitors to the website and generating new leads.

Job description:

  • Developing the strategy used in marketing a company's Services online, utilizing such techniques in the field as Google Ads, and search engine optimization.
  • Research and identify target keywords and implement them within content and paid advertising campaigns
  • Analyze, review and implement changes to websites through Search Engine Optimization (SEO)
  • Focus on improving SERPs for brand website.
  • Implement SEO and paid advertising strategies.
  • Develop and implement link building strategy.
  • Estimate and manage monthly budgets.
  • Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
  • Set up and manage PPC/CPC, remarketing, and social media advertising campaigns
  • Monitor and report on KPI's, using Google Analytics, Google Ads and social insight tools.
  • Generate monthly reports on SERPs and advertising engagement for each brand.

Job Requirements

  • Experience with A/B and multivariate experiments.
  • Up-to-date with the latest trends and best practices in SEO and SEM.
  • Excellent understanding of digital marketing concepts and best practices.
  • Strong analytical skills and data-driven thinking.
  • Experience in optimizing landing pages and user funnels.
  • Proven SEO experience.
  • Excellent communication and interpersonal skills.

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