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Job Description
- Oversee all communications, public relations and promotional activities selected to support the brand and marketing strategy.
- This includes design, production and distribution of print materials such as brochures, ads and direct response plus radio and television spots needed for broadcast campaigns.
- In line with the need to keep the brand in front of the target audience, he manages press relations, speaking engagements, special events and community outreach activities. Website maintenance, social media participation and trade show exhibitions represent additional tasks supervised
- Ensures effective control of marketing results and implements corrective actions take place to be certain that the achievement of marketing objectives are within designated budgets.
- Develops and executes marketing plans and programs, both short and long range, to ensure the profit growth and expansion of company products and/or services.
- Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
- Formulate, direct, or coordinate marketing activities
- Initiate market research studies, or analyze their findings.
- Negotiate contracts with vendors
Job Requirements
- Bachelor's degree
- MBA in Marketing is highly preferred
- Proven Experience as a Real Estate Marketing Manager is a must
- Commercial Real Estate is highly preferred
- Experience with digital marketing and new marketing trends
