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Marketing and Social Media Executive

IMAGE
Cairo, Egypt
Posted 3 years ago
101Applicants for2 open positions
  • 74Viewed
  • 40In Consideration
  • 1Not Selected
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Job Details

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Job Description

Looking for a passionate and creative social media executive to join the marketing team at Image Home, a retail Egyptian company where you will be working on local and international brands. 

This position reports directly to the marketing manager, heading the marketing department. 

 Job responsibilities: 

  • Content creation & management on all social media platforms. 
  • Developing engaging, creative, innovative content for regularly scheduled posts, to increase brand awareness and engagement and promote brand-focused messages.
  •  Growing audiences on social platforms including Facebook, Twitter, LinkedIn, and Instagram 
  • Preparing monthly content calendars. 
  • Regular blogging, writing of catchy headlines on social media platforms. 
  • Researching new ideas, being up to date with new marketing tools and tactics as they develop to keep the brands alive and fresh. 
  • Evaluating and reporting on the success and effectiveness of campaigns. 
  • Launching optimized online adverts through Google AdWords', Facebook etc. to increase company and its brands’ awareness. 
  • Preparing online newsletters and promotional emails and organize their distribution through various channels 
  • Social media life coverage during all of the company’s special events, expos, activations etc. 
  • Providing creative ideas for content marketing. 
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information. 
  • Works with and supports the marketing manager with the monthly and annually marketing calendar. 
  • Liaising with external agencies such as PR/Publishing/Advertising/...etc 
  • Preparing reports, briefs, proposals and presentations. 
  • Managing websites content & articles 
  • Collaborating with other departments included and not limited to photographers, videographers and product designers) to coordinate actions needed for social media campaigns and daily posts.  
  •  Delegating responsibilities to social media interns if needed. 

Job Requirements

  • BA/BS degree in Advertising, Marketing, Public Relations, Communications or related field 
  • Experience in a Marketing Communications role developing content and implanting campaigns 
  • Experience with digital marketing and advertising.
  • Experience in campaign design and execution.
  • Proven working experience in social media marketing 
  • Excellent writing skills, (writing portfolio required) 
  • Good social media photography & videography skills
  • Knowledge of media productions 
  • Knowledge of SEO & SEM preferable 
  • Positive attitude, with good communications skills, multitasking and organizational ability
  • Fluency in English 
  • Experience in using Photoshop, Illustrator is highly preferred. 
  • Competency in Microsoft applications including Word, Excel, and Outlook. 

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