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Job Description
Job tasks :
- Work in preparing marketing studies on two parallel lines
- Determining the company's competitive position and elements of strength and weakness in it and determining the marketing opportunities available for future sales development, and this requires
- Caring for obtaining information about the market and economic conditions in coordination with the sales department, then analyzing this information includes
- The size and characteristics of each market
- Geographical division of markets
- Division of income levels
- Division by age and gender
- Competitive projects and companies present in the market and their nature
- Defining and classifying clients, loyalists and company as neutral
- Strengthening the company's position in the market by studying the possibilities of entering into new projects or markets or making the necessary adjustments to the marketing mix of existing products, and this may necessitate
- Choosing the most appropriate means to collect the required information, which may include, for example
- Personal interviews for sample vocabulary
- Use pre-prepared survey forms
- Phone calls
- Create poll groups from customer samples
- Reinforcing occasional relationships with other departments and agencies of the General Marketing Department
- Performing other similar works assigned to it.
Job Requirements
Job requirements :
- High qualification in Marketing - Bachelor of Business Administration (Business).
- Personal strength and self-confidence.
- He has communication skills, and the ability to investigate and search information for competitors and the market.
- Ability to work in the field, study the market and competitors, collect and analyze marketing data and information, conduct field research and analyze competitors.
- It is preferable to obtain previous training programs and courses in market studies and research.
- He has computer skills, Office programs, and information search skills through various international internet sites and social networking sites.
- Average knowledge of English is preferred.
- Age up to 35 years.