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Job Description
Develop all marketing materials and messages required for each media channel to each of the targeted segments.
- Test all developed ads and marketing messages to fully optimize the message and maximize its ROI.
- Benchmark on other ads and marketing materials and messages developed by competition inside and outside Egypt.
- Develop all content required for the company’s website, online directories and online trading sites.
- Develop small chunks of daily content to be published on social media networks.
- Responsible for preparing the company’s monthly newsletter.
- Responsible for preparing all educational materials, including online and offline courses and programs.
- Write sales and marketing copies in Arabic and English.
- Develop sequential communication system that interacts with current client base and prospects consistently to earn top of mind awareness.
Job Requirements
- Good command of English and Arabic language and French Language is an Asset.
- Prior experience in copywriting.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Excellent understanding of digital marketing concepts and best practices
- Strong written and verbal communication skills
- Good time-management skills
- Willing to start immediately.
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