Advertising account executives (or simply account executives) will bethe main liaison between advertising and media agencies and their clients.
His role is a combination of sales or business development activities and customer relationship management.
Meet with clients to get a thorough understanding of their advertising and promotional needs, the budgets earmarked for these activities, target audience and other critical demographics, market and competition information and any other relevant details.
Manage and coordinate advertising and promotional campaigns post client approval, track budgets and costs, and ensure that the projects run smoothly.
Stay in touch with the past clients and solicit new business by presenting proposals or pitches in collaboration with other members of the agency.
More than 2 years
Background Sales or business development is preferred