Marketing Executive

ITPS Maadi, Cairo

50
Applicants for
1 open position
42
Viewed
2
In Consideration
9
Not Selected
Experience Needed:
2 to 4 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Confidential, Percentage bonus on achieving targets.
Vacancies:
1 open position
About the Job

Responsibilities:

  • Developing effective marketing strategies and plans to capture the online B2B customers.
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Develop product marketing strategies (pricing, advertising, product launching).
  • Follow and analyze market trends to position products and services.
  • Studying the company’s products and translate technical details into benefits for users.
  • Work with various software teams (development, information security) to implement strategies.
  • Gain insight into customer use of current products, untapped opportunities and buyer personas through interviews, surveys, focus groups, research and sales data.
  • Evaluate projects using relevant KPIs and feedback from existing and prospective customers.
  • Develop product messaging that differentiates products from others in the market.
  • Collaborate with other departments to develop product positioning and messaging that resonates with our target buyer personas.
  • Research competitor offerings and react when appropriate.
  • Design, build and maintain our social media presence • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Collaborate with agencies and other vendor partners
Job Requirements
  • Candidates with the following will be preferred: Experience in Corporate Sales (Selling to companies).
  • Experience in Selling Software Solutions, or Software Services is a MUST.
  • Proficiency in English
  • Excellent communication and interpersonal skills
  • Attention to detail
  • Time management and planning skills
  • Digital & Online Market knowledge is preferred…
  • Candidate Must have: At least 2 years of proven sales experience.
  • Ability to layout marketing plans and strategies.
  • Knowledge in Egypt market strategies is a plus.
  • Strong client base is a plus.
About this Company

At ITPS, our mission statement is Delivering Measurable value and integrating technology solutions through our experienced people, process and principles.
As a trusted advisory to our clients, ITPS combines business and industry knowledge with infrastructure expertise to... (More)

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