Creative social media platform content regarding marketing plans that promotes a company and its products and/or services.
Develop, implement, and manage multiple social media platforms, including Facebook, YouTube, Twitter, and LINKED IN.
Build and execute social media strategy through competitive research, platform determination, benchmarking, and messaging, and audience identification.
Set up and optimize company pages within each platform to increase the visibility of the company’s social content, including content marketing based strategies that organically increase engagement with the targeted audience.
Up-to-date with social media trends and best practices.
Set specific objectives and report on ROI.
Monitor SEO and web traffic metrics and ensure integration between social media campaigns and the website and/or landing pages by working closely with the development team.
1 to 3 years
Adequate knowledge of web design & web development
Knowledge of online marketing channels.
Previous experience in a similar digital marketing role.
Relevant experience including CMS, SEO, PPC, e-marketing, social media, and analytics
Knowledge of current online marketing trends and best practices.