Digital Marketing Specialist

TTC Technologies Heliopolis, Cairo

Applicants for
1 open position
In Consideration
Not Selected
Experience Needed:
More than 3 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Education Level:
Bachelor's Degree
1 open position
About the Job
  • Plan and execute all web, SEO/SEM, marketing database, email, social media platforms by managing social branding and display advertising campaigns.
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Organize promotional activities for new products/services
  • Collaborating on and execute content marketing through our digital platforms & social media outlets [Facebook, Instagram, LinkedIn], email marketing, offline and blog)
  • Write-ups for websites and booklets and designing content materials, brochures, newsletters and other reports from time to time for various events and programs and campaigns.
  • Working within analytical platforms to create online strategies.
  • Providing Search Engine Optimization (SEO) services to ensure that our keywords rank high in search results.
  • Use creative skills when identifying new ways to increase online presence.
  • Execute a demand generation strategy to increase lead acquisition and reduce the cost per opportunity - develop strategic demand generation programs.
  • Collect and analyze and prioritize market needs, industry trends, and customer requests.
  • Develop campaign content and ensure an effective marketing mix. Understand the existing customer base and work with customer reference leads to help drive the reference program.
  • Create and execute marketing campaigns in support of a sales force (push marketing).
  • Write product copy for collateral materials, advertising, direct mail, Website, sales tools, and promotions.
  • Measure and report on the performance of all digital marketing campaigns
  • Design, build and maintain our social media presence
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  • Collaborate with agencies and other vendor partners.
Job Requirements
  • Bachelor’s degree in Marketing, Communications, Public Relations, Business Administration or any related discipline.
  • 3+ years of experience in Marketing & Digital Marketing: Promotional Materials, Google AdWords, Search Engine Optimization, Google Analytics, Email Campaigns, and associated tools.
  • Hands-on experience of managing Google ads, Facebook, linked in and search channels is a must
  • Demonstrable experience in crafting content, both graphics, and text
  • Familiarity with web design and content management systems
  • Proficiency in Microsoft Office Applications, Internet researching, and marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google AdWords, etc.).
  • Excellent command of English and Arabic languages (spoken and written) is a must.
  • Ability to independently compose correspondence, memos, and presentations.
  • Ability to work under pressure and meet deadlines with minimal supervision.
About this Company

TTC Technologies, Ltd is an R&D , Product Development and System Integration company in the field of Electronics, Communication , Software Development and Industrial control. The follow is a short list of services provided in our field of expertise:

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