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Job Description
Job Overview
- Develop and manage all marketing channel programs, support business objectives, lead acquisition, foster customer retention, execute business development,
- Provide sales support, and advance brand building.
Job Duties:
- Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
- Market through various channels and segment databases working with large data sets
- Implements sales strategies using value selling process and sales automation tools
- Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
- Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow
- Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
- Engages in superior customer service by making information readily available
- Reviews customer satisfaction results and follows up with appropriate parties for follow- up action
- Will be part from managing defy operation
- Lead the execution of marketing programs from start to finish
Job Requirements
- Experience building complex marketing programs and reporting on the results
- Exposure to digital and direct response marketing
- Competence as a creative writer with an eye for great emails and landing pages
- Strong project management skills
- Strong problem-solving ability, including metrics-driven thinking
- Ability to travel as necessary
- We’re looking for someone with 4+ years of experience in marketing
- Preferred experience in wellness & sports
- Sales experience background