Content Writer & Digital Marketing

Role Overview:

As a Content Writer, you will be responsible for developing, managing, and optimizing engaging content across multiple platforms. Your primary focus will be to create high-quality editorial and digital materials that enhance brand visibility, engage members, and drive business growth.
 

Key Responsibilities:

Content Creation & Editorial Management

• Responsible for crafting long- and short-form copy across various print materials and digital marketing channels – including, email, website, social media, and editorial.
• Develop and maintain Quintessentially Egypt’s core content, including but not limited to: Monthly Egypt e-Newsletter, Seasonal e-Guides, Specialized e-Guides, City e-Guides.
• Plan and write digital marketing content that highlights Quintessentially services, targeting potential leads and enhancing customer engagement.
• Ensure all content is accurate, engaging, and aligned with the Quintessentially brand voice and luxury market standards.
• Manage and update content for mobile applications and digital platform, ensuring all information is accurate, current, and engaging.
• Develop co-branded and white-labeled content for corporate partners, ensuring brand alignment and high engagement.
• Contribute monthly/quarterly to Quintessentially ’s social media channels with locally relevant, high-quality content.
• Work closely with the digital marketing partners to optimize content for lead generation and conversion, ensuring content aligns with brand messaging and engagement strategies.