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Content Creator

BTC-Egypt Gold
Downtown, Cairo
Posted 4 years ago
132Applicants for1 open position
  • 118Viewed
  • 17In Consideration
  • 15Not Selected
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Job Details

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Job Description

About Job

  • We are looking for a Content Creator to write and publish various types of pieces for our company’s web pages, like articles, ebooks, and social media posts.
  • Content Creator responsibilities include producing marketing copy to advertise our products, writing blog posts about industry-related topics and promoting our content on social media. To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business.
  • Ultimately, you will help us reach our target audience by delivering both useful and appealing online information about our company and products.

Responsibilities

  • Research industry-related topics
  • Prepare well-structured drafts using digital publishing platforms
  • Create and distribute marketing copy to advertise our company and products
  • Interview industry professionals and incorporate their views in blog posts
  • Edit and proofread written pieces before publication
  • Conduct keyword research and use SEO guidelines to optimize content
  • Promote content on social networks and monitor engagement (e.g. comments and shares)
  • Identify customers’ needs and recommend new topics
  • Coordinate with marketing and design teams to illustrate articles
  • Measure web traffic to content (e.g. conversion and bounce rates)
  • Update our websites as needed
  • Generate, edit, publish and share content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
  • Day-to-day development of editorial content on social media platforms, including posts and discussion

Job Requirements

Qualifications

  • 4+ years of experience as a Content creator
  • University degree preferred in PR or Media.
  • Perfect English & Arabic writing skills.
  • Impeccable spelling and grammar
  • An ability to fact-check long-form content pieces
  • Experience with defining buyer persona research
  • Familiarity with keyword placement and other SEO best practices
  • Knowledge of online marketing and a good understanding of major marketing channels
  • Agency experience is a plus.
  • Good understanding of social media KPIs
  • Efficiently manage time and work on multiple projects simultaneously.
  • An understanding of formatting articles on the web
  • Strong research skills
  • Hands-on experience with Content Management Systems (e.g. WordPress)
  • Experience with online marketing and lead generation is preferred
  • Good presentation skills
  • Creative and up to date on social media platforms

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