Senior Marketing Manager
Maxycode -
Nasr City, CairoPosted 4 years ago110Applicants for1 open position
- 47Viewed
- 13In Consideration
- 10Not Selected
Job Details
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Job Description
- Leading annual marketing planning with lines of business and senior leadership
- Promoting and encouraging member cross-sell of products and services through digital marketing programs (SEO, online banking, website, mobile, email, paid media, social media) and direct marketing tactics
- Diving deep into data, uncovering key insights and engagement opportunities
- Developing, optimizing and refining drip and trigger-based programs that target each state of the member’s journey
- Establishing KPI’s, tracking performance, measuring, analyzing and adjusting digital campaigns,
- Assessing campaign effectiveness by individual product, medium, source-offer-type, and target audience
- Staying on top of current marketing and technology trends and providing digital thought leadership to Marketing and the organization as a whole
- Providing relevant and timely thought leadership in a changing market and competitive landscape
- Researching and piloting new techniques that leverage digital and mobile technologies
Job Requirements
- Bachelor’s degree
- 10+ years marketing experience and Experience at real state sector
- Experience in consumer segmentation and targeted, personalized marketing, leveraging digital technologies
- Strong analytical skills and data-driven thinking; can interpret data and analytics to optimize marketing ROI and performance
- Experience messaging and engaging audiences on social platforms
- Demonstrated leadership and capacity to develop and execute effective strategies
- Ability to break down major challenges into addressable components and prioritize
- Strong interpersonal skills, ability to influence across organizations, and build strong internal and external partnerships
- Excellent project management and problem-solving skills