SEO Specialist
CityNet -
Cairo, EgyptPosted 4 years ago36Applicants for1 open position
- 26Viewed
- 13In Consideration
- 11Not Selected
Job Details
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Job Description
Job Description
- We are looking for an SEO Specialist who will execute all search engine optimization and performance marketing activities.
- The ideal candidate will take the traditional digital marketing model and provide value-added insights on A/B testing practices, blog posts, online campaigns, SEO Optimization, viral content, and technical analysis, while monitoring user engagement across our websites.
- He/She must provide a comprehensive competitive analysis and digital plans that achieve robust and sustainable growth.
- Supervising marketing activities, and campaigns, making sure they cater to local and global audiences are their main KPIs.
- They will be responsible for providing SEO Keywords and healthy Backlinks Strategy to increase rankings on all major search networks, maximize ROI, and convert visitors into customers.
- Identifying gaps in our content or areas of improvement in our web design is a plus. However, he/she must be familiar with current SEO techniques, and has to be organized and results-oriented.
Job Requirements
- Conducting on-going keyword research and lead scoring activities, using various digital tools, e.g. SemRush, HubSpot, Google Marketing Platform, Ahrefs, Moz, Hootsuite, etc.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Conducting Paid Ads, optimize online adverts through Google Adwords, Facebook etc. to increase sales.
- Tracking important SEO and performance marketing metrics; including organic traffic, conversion rates, and time spent on page, etc.
- Executing website page optimization, boosting conversion rates, and maintaining conversion funnels.
- Tracking, reporting, and analyzing website analytics and PPC initiatives and campaigns.
- Collaborate with UX Designers and CMS Developers to keep track of website performance and technical issues.
- Supporting content with healthy backlinks to drive more traffic and customer engagement.
- Setting up Google Data Studio to monitor revenue performance and present regular reports to the commercial team.
- Ensure SEO best practices and recommendations that lead to organic SEO success and tangible conversions.
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Monitor and report paid ads ROI.
- Fair experience with Photoshop to design or edit static and animated gif Ads for on-line campaigns.
- Full-time job, working from home. One day office attendance for the weekly Marketing team meeting or upon request.
